Marketing
Backed by Y Combinator

Know your customers better than anyone else

Riveter finds leads in your ICP, so you can target precisely and spend efficiently.
Trusted by 1000+ teams

Built for modern e-commerce teams

See what you get

Real-time structured data, ready to use in your systems
Understand your ICP
Identify buying signals
Personalize at scale
Never lose on price
Spot market opportunities
Track competitor messaging
Go beyond job titles. Riveter surfaces the signals that show you what your ideal customers actually care about, so your messaging hits harder.
Know when a company in your ICP is actively looking for a solution like yours. Riveter tracks the signals that show intent, before your competitors pick up on them.
Get the account-level context your team needs to run ABM and personalized campaigns across hundreds of accounts at once, without the manual research.

How it works

Set up once. Riveter handles the rest - tracking competitors across price, catalog, and messaging without any manual effort.
Step 1
Define your ICP
Describe your ideal customer or start from your existing accounts.
Step 2
Choose what to capture
Firmographics, technographics, competitor usage, buying signals, and more.
Step 3
Launch smarter campaigns
Feed structured profiles directly into your CRM, ad platforms, and marketing workflows.

One platform. Any data. Any scale.

Riveter adapts to any data problem, so your team gets exactly what it needs, without the engineering overhead.
10
95%
$30

Trusted by leading teams

“Riveter is the rare tool that both our marketing and engineering teams actually use. Setup was simple, and we can spin up entirely new searches by just updating prompts. We're now operating at a scale that simply wasn't possible before.”
Smiling man with dark hair wearing a dark jacket outdoors with a stone wall background.
Hector Le
Head of Marketing, Zeffy
“Riveter isn't like other scraping tools. It's a complete system that searches, navigates, and extracts exactly what you need. Things that don't always readily show up on the internet, Riveter will find.”
Smiling man with short brown hair and a beard wearing a grayish-brown shirt.
Collin Barnwell
CEO, Roundabout Technologies
“Riveter is what GTM data enrichment should look like. The outputs are high-quality, specific to what you need, and reliable enough to trust in automated workflows. I'm still impressed by how consistently it delivers.”
Smiling woman with long dark hair wearing a white shirt against a white background.
Sarah Madden
Head of RevOps & Strategy, Fermat
“Riveter has changed what I expect from web data tools. It's a complete system, not just a scraper. Flexible, accurate, and reliable in a way I didn't think was possible. The bar has been permanently raised.”
Smiling woman with straight brown hair wearing a light green top and silver necklace against a gray background.
Lowrie Hilladakis
Chief of Staff, Multiply
Trusted by leading
teams
“Riveter is the rare tool that both our marketing and engineering teams actually use. Setup was simple, and we can spin up entirely new searches by just updating prompts. We're now operating at a scale that simply wasn't possible before.”
Smiling man with short dark hair wearing a dark jacket standing outdoors with a blurred brick wall background.
Hector Le
Head of Marketing, Zeffy
“Riveter isn't like other scraping tools. It's a complete system that searches, navigates, and extracts exactly what you need. Things that don't always readily show up on the internet, Riveter will find.”
Smiling man with short hair and a trimmed beard wearing a black shirt against a white background.
Collin Barnwell
CEO, Roundabout Technologies
“Riveter is what GTM data enrichment should look like. The outputs are high-quality, specific to what you need, and reliable enough to trust in automated workflows. I'm still impressed by how consistently it delivers.”
Sarah Madden
Head of RevOps & Strategy, Fermat
“Riveter has changed what I expect from web data tools. It's a complete system, not just a scraper. Flexible, accurate, and reliable in a way I didn't think was possible. The bar has been permanently raised.”
Lowrie Hilladakis
Chief of Staff, Multiply